AMA 2008 M Awards

For Event Questions, Please Contact:
Erica Davies

Award Categories

The M Awards recognizes marketers and successful campaigns that demonstrate solid strategy, brilliant innovation, and positive return on investment. Top DC area marketers who meet or surpass their business objectives will receive recognition. Award categories include best marketing in the areas of corporate identity, campaigns, direct marketing, marketing research, collateral, promotions, public relations, investor relations, advertising and multimedia and computer-based marketing. The top entry will receive the Marketer of the Year award and the DC Chapter will honor the Member of the Year.

    MARKETING RESEARCH
    1. Qualitative Research Project
    2. Quantitative Research Project
    3. Mixed Methods Project
    for market research categories
    4. Logo Design
    5. Corporate Identity Program (three or +)
    marketing campaigns
    6. Integrated Marketing Campaign - Consumer/Retail
    7. Integrated Marketing Campaign - Business to Business
    8. Integrated Marketing Campaign - Nonprofit/Government
    9. Integrated Marketing Campaign - On a Shoestring Budget
    direct marketing campaigns
    10. Print as the main focus
    11. Electronic as the main focus
    Marketing Collateral - Printed
    12. Product/Service/Company/
    Organization Brochure or Catalog (single) multimedia and computer-based marketing
    13. Web site
    14. Interactive/Multimedia Marketing Presentation
    15. Animation
    16. Internet Marketing Campaign
    17. Video
    Public Relations
    18. For Profit Campaign
    19. Non-Profit Campaign
    Investor Relations
    20. Annual Report
    Advertising
    21. Newspaper
    22. Outdoor
    23. Magazine
    24. Radio
    25. TV
    Promotional Items
    26. Exhibit
    27. Promotional Item
    28. Trade Show and Special Event
    29. Display
    30. Special Event